About

Eat is your creative partner for growth in the Asia-Pacific and Beyond. From our offices in Tokyo and Hong Kong, we give global brands local relevance and put local brands on the international stage.

What we do

Brand and Market Insight

We help your brand tell its unique story in a culturally relevant way, whether you're entering a local market or leading your industry on the world stage.

  • Local market insights
  • Brand positioning and messaging
  • Campaign planning and ideation
  • Creative Strategy
  • Local market insights
  • Brand positioning and messaging
  • Campaign planning and ideation
  • Creative Strategy
  • Local market insights
  • Brand positioning and messaging
  • Campaign planning and ideation
  • Creative Strategy

Design and Execution

Eat makes your brand real by giving it a compelling identity that can be experienced across digital, analog and experiential

  • Visual and Verbal Identity
  • Digital Campaigns
  • Print Design
  • Web Development
  • Social Assets
  • Events and Production
  • Visual and Verbal Identity
  • Digital Campaigns
  • Print Design
  • Web Development
  • Social Assets
  • Events and Production
  • Visual and Verbal Identity
  • Digital Campaigns
  • Print Design
  • Web Development
  • Social Assets
  • Events and Production

Content and Transcreation

Our DNA in content and editorial as well as our multicultural team means we can generate powerful stories that bridge cultures

  • Content creation
  • Editorial
  • Transcreation
  • Content creation
  • Editorial
  • Transcreation
  • Content creation
  • Editorial
  • Transcreation

How we work

Resonant Stories

The stories that inspire belief and action are grounded in the culture and experiences of an audience. At Eat, we start with deep cultural insight and understanding to make powerful connections that turn brands into icons

Powerful Ideas

In keeping with our editorial DNA, we use powerful ideas that provoke thought, make an emotional connection and make a meaningful difference to the brands, organisations and people we work with

Inspiring Collaboration

Eat's multi-cultural team combines a global perspective with deep local understanding to align teams from around the world under one brand story told powerfully. We partner with marketing leaders as an extension of their teams to grow their brands across the world.

Holistic Brands

We see brand as a platform that drives business, communication and culture - working at all three levels. We see how the pieces connect, ensuring that strategy, design, content and experience work as a whole to drive results

Who we are

Eat is a core team, but also a broader group of creative individuals, from many different countries and specialties, working together on a diverse range of projects. What connects is an open-minded approach to creative problem solving that bring tangible results for our clients.

Alison Jambert / Communications Director

Having worked for a series of passionate, energetic and spirited entrepreneurs, it’s no surprise Alison ended up starting her own company. A number of years at Raymond Blanc’s Le Manoir aux Quat’Saison, ensured that good food and drink will always be central to her outlook on life and a move to Hong Kong, and then Tokyo, a few years later set the stage for her love of travel and Asian culture which came together with the launch of Eat the company and the magazine in 2000.
Alison brings to Eat her PR and marketing skills, a focus on new business development and the ability to deal with anything that is thrown at her. She now runs Eat’s Hong Kong office and on weekends can be found applying her creative skills to her children’s social schedules.

Steve Martin / Executive Creative Director

“There’s something interesting in everything, we just have to be curious enough to find it”

It’s an approach that Steve brings to every project Eat works on – ensuring that well-crafted, engaging content is at the core of everything the team delivers.

With a degree in astrophysics and an early career as a seismologist, Steve saw the importance of being able to convey complex ideas in simple and engaging ways, which in turn has led to an ongoing passion for great content and storytelling.

Add in an obsession with food and the result was Eat Magazine, the award-winning food culture quarterly that put Eat Creative on the map. The magazine’s success attracted a large number of companies and organisations interested in Eat’s unique style of communication and transformed the company into the creative branding agency it is today.

Outside of the Eat studio, Steve can usually be found in his kitchen, cooking and making a mess with his daughter.

Ayako Chujo / President

Ayako brings years of international branding, Interior design and visual merchandising experience to Eat.

A graduate of Musashino Art University, Ayako worked for a number leading interior design agencies in Japan and the UK before setting up her own consultancy firm focusing on interior design and branding, specifically for foreign fashion brands entering the Japanese market.

Ayako is a co-founder of Eat and, as president, oversees the overall running of the company, with specific focus on Japanese content and project execution.

Stress relief for Ayako involves a nice bottle of wine and cycling up and down mountains on her trusty Brompton.

Chiemi Suyama / Studio Manager

Kazuma Yagi / Strategic Planner / Editor

Kyle Ahmet / Art Director / Designer

Antonia Lui / Designer

Chad Feyen / Multimedia

Kanako Fujioka / Project Coordinator / Video