Financial companies competing to raise money for charity can have remarkable results – especially when the money goes to causes too ‘sensitive’ for the Japanese mainstream.

FIT For CharityFIT For CharityFIT For Charity
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Project Overview

Eat acts as FIT’s brand guardian, generating all print and web collateral from T-shirts to advertising. We built and manage the group’s website, as well as the database that keeps track of the thousands of people involved. In 2009/2010 we chaired the communications committee. It’s one of the most satisfying things we do, so if you’re in the financial industry, get your company involved this year.

Project Disciplines

  • Print
  • Web
  • Branding
  • Content creation
  • Photography